Google Adwords

Descriptions for Terminology related to Google AdWords

TrueView
TrueView allows the viewer to click on the ads they want to see or skip ads that they don’t want to see on YouTube. This gives the viewer a choice,...
Thu, 8 Sep, 2016 at 10:10 AM
SiteLinks
1. In Google Search Within the context of search "Sitelinks" refers to the six popular sub-page links that may be displayed for a search result ...
Wed, 11 Jul, 2018 at 10:11 AM
Enhanced CPC
Enhanced cost-per-click (CPC) is a bidding feature on Google AdWords, it increases and decreases your bids automatically based on the likelihood of your a...
Thu, 8 Sep, 2016 at 3:20 PM
Conversion Optimizer
The Conversion Optimizer is a free AdWords automatic bid management system It’s based on Cost-Per-Conversion and does not affect the Cost-Per-Click It i...
Thu, 8 Sep, 2016 at 3:49 PM
Location Extensions
Location Extensions are enhancements that allow searchers to see targeted, relevant information in your ads such as location, phone number, and customer r...
Thu, 8 Sep, 2016 at 3:57 PM
Display Network
The Google Display Network (GDN) is a network of websites with advertising space where you can place your ads. It uses precise targeting to reach engage...
Thu, 8 Sep, 2016 at 4:21 PM
Dynamic Search Ads
Dynamic Search Ads (DSA) are generated for you by Google. They target relevant customers with ads generated directly from your web site – dynamically. E...
Thu, 8 Sep, 2016 at 4:35 PM
Promoted Videos
This content has not yet been written. Sorry about that. Click the Not helpful link below and we’ll recieve a gentle nudge that you were here looking ...
Thu, 8 Sep, 2016 at 4:44 PM
Display Campaign Optimizer
The Display Campaign Optimizer (DCO) automatically finds the best places to show your ads across the Google Display Network. The Display Campaign Optimi...
Thu, 8 Sep, 2016 at 4:54 PM